Article marketing can turn out to be your greatest resource for traffic, or the biggest time waster you can ever experience, depending on how you use it.

Most people spend their time writing dozens of articles and submitting them to different directories in order to create backlinks and drive traffic. This can and will work in the long run, but there is a lot of effort that could be better used in creating a more efficient and profitable promotion instead.

Exposure is the Key

Some marketers will worry about duplicate content issues and Google algorithms, while others know the value of saving time. The more an article gets exposed to the public, the more traffic will appear at your website.

There are a lot of ways you can get this done. You can hire an individual, usually at a cheap price, that can write and/or submit these articles for you in bulk.

You can find skilled freelance writers on freelance sites such as elance.com, guru.com or rentacoder.com. On the submission side, there are companies on the Internet that provide submission services, and some of them offer decent prices as well.

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Time Waster